Finishes & techniques

The details people feel before they see.

Every Madovar box can combine the techniques below. Knowing the names helps you brief us precisely, and we're always happy to recommend a combination for your brand and budget.

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3D render · finishes close-up

Techniques

Close-up · Digital printing

Digital printing

Full-colour print on the wrap paper.

Best for
Full-coverage designs, photography, short runs.
Good to know
Full-coverage designs take a little longer to set up than a logo alone.
Close-up · Foil stamping

Foil stamping

Metallic or holographic foil pressed into the paper, in gold, silver and other colours.

Best for
Logos, wordmarks and fine accents.
Good to know
Very fine detail may need a test before production. Our go-to accent on larger runs.
Close-up · Embossing & debossing

Embossing & debossing

A raised (embossed) or recessed (debossed) logo or pattern, with or without foil.

Best for
Tactile, understated branding.
Good to know
Pairs especially well with soft-touch lamination.
Close-up · Soft-touch lamination

Soft-touch lamination

A velvety matte coating over the print.

Best for
Beauty, tech and premium gifting.
Good to know
Shows fingerprints less than gloss and photographs beautifully.
Close-up · Gloss & matte lamination

Gloss & matte lamination

A clear protective film over the print, glossy or flat.

Best for
Vivid colour (gloss) or a quiet, modern look (matte).
Good to know
Protects the print in transit and handling.
Close-up · Spot UV

Spot UV

A glossy varnish applied to selected areas only.

Best for
Contrast on a matte surface, especially on small runs.
Good to know
Slower to produce; on larger runs we often suggest foil instead.
Close-up · Specialty papers

Specialty papers

Textured, linen, kraft and coloured wrap papers.

Best for
Natural, minimal or heritage brands.
Good to know
Can replace printing entirely for a clean, tactile look.
Close-up · Exact Pantone matching

Exact Pantone matching

Colour matched to your brand standard.

Best for
Brands with strict colour guidelines.
Good to know
Adds a colour-matching step before production.
Close-up · Serialized numbering

Serialized numbering

A unique number printed on each box, with no duplicates.

Best for
Limited editions, certificates, collector pieces.
Good to know
Offered as a premium option.
Close-up · Paper pull tabs

Paper pull tabs

Printed or die-cut paper tabs to open lids and drawers.

Best for
Drawers, tight-fitting lids, inserts.
Good to know
We use paper tabs rather than ribbon pulls.
Close-up · Matching shipper boxes

Matching shipper boxes

A printed outer carton for shipping.

Best for
E-commerce, influencer and PR mailers.
Good to know
Starts the unboxing before the box is even opened.

Popular combinations

LookCombination
Quiet luxurySoft-touch lamination + debossed logo
Classic giftSoft-touch lamination + gold foil logo
Bold launchFull-coverage digital print + spot UV or foil accents
NaturalTextured specialty paper + blind deboss

Explore box styles

Each structure works with these finishes. See all box styles.